Betterworld, a non-profit organisation is showcasing an exhibition that focuses on the intricate relationship between planet earth and human kind.
Scope
Editorial
Poster & Programme
Concept
Complex Relationship
Use of green and grey to represent the difference between nature and man-made; while symmetry and balance in the layout contradicts this creating a link to the concept of complex relationships.
Rounded font that takes inspiration from the cells that makes up everything: both nature and humans.
Purposeful layout with imagery that reflects the context of the body-copy.